Posts Tagged ‘conference’

4 Nov., 2012: Home to Roost speaks at Bioneers conference

I’ll be at the Great Lakes Bioneers Conference at UIC, 750 S. Halsted in Chicago, on Sunday, 11/4. For details on the event, go to the Bioneers Chicago website. 

3:30 pm to 4:30 pm

The Charm of Chickens: Reasons for Raising Backyard Birds
Jennifer Murtoff

A fun, interactive look at why people in the city are raising chickens. Jennifer will engage the audience with Q&A about their opinions/ideas about raising chickens, especially in the areas of gardening and composting. Meet some of her hens and experience the difference between backyard vs. battery eggs!

Jennifer MurtoffHome to RoostThe MidWest’s only chicken consultant, Jennifer Murtoff provides compassionate, homespun consulting and emergency care for backyard chickens in the Chicagoland area. She offers information and resources on chicken care and leads workshops and classes on backyard chickens.


Sept. 1, 2012: Mid-America Homesteading Conference in Joliet, IL

Join the Mid-America Homesteading Conference at Joliet Junior College for Saturday, September 1. There are sessions on gardening, canning, raising all sorts of livestock, and making money on your homestead, whether it is in the city or country. Check out the web page for more info:

Local Foods Conference in Rockford, March 17

Join the University of Illinois Extension for the Openfields conference, 8:30 a.m. to 2:30 p.m. Saturday, March 17 at the Atwood Center in Rockford. Home to Roost will provide the keynote address.

For more information on this event, click here. 


17 March, 2012: Join Home to Roost at the Rockford Openfields Local Foods Conference

The Openfields Local Foods Conference is designed to help interested community members gain knowledge and develop a greater understanding of local foods, from the farm to the table.

This year’s conference is geared towards individuals interested in learning more about growing their own food and/or growing food for the local foods market.

Event Date: Saturday, March 17, 2012 from 8:30 a.m. to 2:30 p.m.

Event Location: Atwood Center, 2685 New Milford School Rd, Rockford, IL

Event Fee: $20 per person ~ $25 at the door

Registration fee includes keynote presentation, Backyard Chickens by Jennifer Murtoff of Home to Roost Services, one session each on beekeeping, gourmet mushrooms and fruit production, handout materials, and a delicious lunch featuring local foods.

To register, go to

Advice for Female Entrepreneurs in a Tough Economic Climate

So you’re a woman with a great business idea, but the economy is slowly recovering. Now can’t be a good time to start a business. Right? Wrong!

Anytime is a good time to pursue a passion or a dream!

If you have an exciting idea for a new niche market (like urban chicken consulting), set things in motion. Follow your passion. Go down rabbit trails. Talk to people. Get a buzz going about your idea.

From my experience this spring, it pays to follow your interests and passions. As I mentioned on WCIU this morning, initially I didn’t take urban chicken consulting seriously. But talking to some friends led me to give it a try. Here is some practical advice:

1) Get a presence on the web. WordPress blogs are a free and easy way to get a web presence.

2) Put together a presentation/workshop/class. Market this, or do it for free, to get the buzz going.

3) Have a gimmick. My chicken purse gets attention and gives me a natural way to talk about what I do.

4) Network, network, network. Print business cards and hand them out. Talk to friends, family, coworkers, people on the L, in elevators…

5) Offer freebies or give-aways. Let people sample your product or idea. Give them a chance to try it! They’ll love it!

6) Find a niche. Do you have something unusual and unique to offer? Wrap it up and starting marketing it, and then see what happens!

As Jeanne and Melissa mentioned this morning on the U, there are also workshops to attend, such as the Entrepreneurial Woman’s Conference, tomorrow, 9/22/2010, at McCormick Place.

You go, girl!